4 reasonably normal guys went to climb Mount Everest with their backpacks loaded with Onico Snus. We set them up with a photo blog.
4 reasonably normal guys went to climb Mount Everest with their backpacks loaded with Onico Snus. Most people try to avoid climbing mountains this size but like to follow others do it. Together with Nord Interactive we set them up with a photo blog.
Onico stands for 100% feeling 0% Nicotine – The blog shares the group´s real feelings & experiences on their way up to the top of the world. Molested feet, the outrageous theft of an ice axe, asthma and laugh attacks – Emotions and anecdotes acquainted with the very obvious struggle when climbing The Everest.
We designed a crisp blog with focus on the photographic presentation. Unfortunately, computers weigh far more than storm kitchens but a necessary load in order to communicate their experiences with us on a frequent basis – Which they did remarkably well even when enduring extremely dangerous and in general very poor conditions.