MAXIMUS PROSPERITAS

New TvNorge family member MAX launched successfully on Nov 1.
Perfect timing, smart programming and a friendly kick ass branding by Dallas sthlm proved to be a great combo – All figures rocketed beyond expectation!
MAX teams up next to FEM and TvNorge targeting the Norwegian male audience.
The channel emphasis lies on premium series, film, talk shows, documentaries and occasional football events.
Dallas sthlm created and produced a complete on-air design package as well as print templates for the launch campaign.