Sony Ericsson – Greenheart
Sony Ericsson are launching the C901 Greenheart, a phone made from recycled plastics and painted with a water soluble colour. It comes with a digital manual and a smaller packaging to reduce paper and transports
While this is in line with the zeitgeist, smug environmentalist self-righteousness will only serve to dissuade people. Instead, be cool about it – “Save the planet in style!”
We produced a film and a site where you can take a closer look at the phones environmental benefits as well as its technical features and good looks.



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